Fractional GTM Engineer  ·  New York

Get your GTM systems
dialed in

Whether you need independent advice on AI tools, help designing your systems, or one-off projects built, I help founders and sales teams build more efficient revenue systems so the right opportunities get attention and the business can grow.

Book a Call  → See How to Work Together

How I Work

Every engagement is different. Here's how I typically operate.

Branson Murphey
Branson Murphey
Fractional GTM Engineer  ·  New York
20+ years across finance, entrepreneurship, marketing, and tech sales. I collaborate with founders and sales leaders to get their revenue systems dialed in.
Step 1

Diagnose

We map your current revenue system: what's working, what's broken, and where the biggest leaks are. No assumptions, just an honest read.

Step 2

Design

I redesign the system around how you actually win. Strategy, sequencing, and structure built for your motion, not a template.

Step 3

Build

When the tool or workflow you need doesn't exist, I build it. Custom tooling, automations, and playbooks scoped to your goals.

Ongoing

Stay Sharp

For teams that want me embedded longer term. Async execution, fast iteration, and leadership support without dragging your team down.

Pick Your Engagement

Three ways to work together. All scoped around your goals, not a pre-built package.

What I'm Building

Arclight: Deal Intelligence System

Trying to manage 30+ active opportunities at once while adding to pipeline, maintaining relationships, and keeping up with how quickly both the market and prospect orgs are changing is an improbable task. Arclight puts the probability in your favor.

In Development
Arclight Deal Intelligence Dashboard

Let's dial in your system.

30 minute fit check to understand what you are working on and whether I can help.